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Monthly Feature Story-March 2018-Doll Festival(Hina-matsuri)

Cultural Tips – Doll Festival (Hina-matsuri)

March 3rd is known as the doll festival (hina-matsuri). It is a traditional custom to display a set of special dolls dressed like medieval court nobles. They are usually set up on miniature steps covered with a red carpet. The doll festival is the opportunity to ward off misfortune and pray for young girls’ healthy growth and happiness.

The doll festival is said to have begun in the Heian Period, which started in 794 and ended in 1185. It was a time when people believed that dolls had the power to drive away evil spirits.

The custom of displaying the dolls in households with young girls started during the Edo Period (1603–1867).

Now it is also common for young girls to celebrate by holding parties, enjoying treats, such as multi-colored rice crackers coated with sugar, and sushi rice topped with colorful ingredients.

Who buys them and when?

A girl’s maternal grandparents usually buy them for her.
In January and February these dolls are splendidly displayed for sale in department stores and doll shops.

Gifts and Souvenirs, “SAIZENDO”

The shop is located just 3 minutes from the U.S. Naval Base Yokosuka. SAIZENDO sells several kinds of dolls including “Kitty-chan”, “Monchici”, which can be suitable for a gift.

Link: For more details, click here.





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